Spice Girls's social media account today released a video (November 5), featuring four out of five members of the group who clashed with Ginger Spice before switching to "Spice Up Your Life" with the cappella version and announce some long-awaited news: Spice Girls will be on tour.
Victoria Beckham will be absent from a tour in the United Kingdom in 2019 to focus on her fashion label, reports The Guardian, although Posh Spice they will miss, the concert tour will surely still hit. Spice Girls flourished as a quartet earlier: Gerry Horner left the band in 1998, while other members played without her until they announced a rest in 2000. And since more than a decade since each of them visited together, It seems ready for any concert.
After all, their first debut album was in 1996 Spice is still the biggest selling album of the girls' group in history, and the band has had a strong impact on the formative years of a certain generation. The single Wannabe album has become an anthem for the girls. The 2014 study found that this was the most recognizable song of all time, and was transmitted in the same 1000 years to Spotify.
Sales Power Spice Girls
Spice Girls was not as long as groups such as the Rolling Stones or Eagles, founded in 1960 and 1970, earned nearly $ 100 million on a tour in 2018. But they have a similar, large and loyal fan base. According to the Billboard Boxscore reports, their latest tour was "Returning Spice Girls", named by all five members – one of the ten largest trips of 2008.
The fact is that Spice Girl's concert earnings in 2008 were also achieved in the first 10 years for the year 2018, according to the list of the world's biggest tours, released this year by Pollstar, a concert and sales publication. Adapted for inflation, which will coincide with the figures in September 2018, Spice Girls earned $ 81.6 million for their last reunion tour, which would be set between Kenny Chesney and Justin Timberlake, who so far have reached $ 62.1 million and $ 83.8 million. (Timberlake ranks seventh and Chesney eighth in the Pollstar list.)
Tickets for Spice Girls 2007-2008 that were released were sold less than a minute, the BBC reported. Their central fans, who were in their teens mid-to-late in the 1990s and their 20s in the late 2000s, are now in their 30s, which means they will likely have purchasing power to buy tickets for the tour after reunion-in are likely to be willing to pay off money, even without Posh Spice. (Ticket prices have not been announced yet, on Saturday, November 10 at 10.30 at Ticketmaster.)
Spice Girls and a nostalgic economy
From the video game industry to the film industry, nostalgia sales. Research has shown that the music we listen to at the age of 14 resonates the most, and for many of those who grew up in the nineties, Spice Girls are high on the list.
But since the nineties are on the trend, younger millionaires are likely to record tickets.
When Spice Girls joined the 2008 reunion, the group already had nostalgic power. As the New York Times released at that time, "Spice Girls did not only bring nostalgia for the successful nineties. It was nostalgia for the square, because their hits were already pop starring." (Times drew attention to how the band took the influence of Madonna, Michael Jackson, and even Motown's music.) This has probably been strengthened in ten years, as it is for the younger market and those who have long followed the band.
Earlier this year, an exhibition dedicated to Spice Girls' fashion at the London design business center showed that the buzz around the biggest group of girls in the history of the United Kingdom must never die.
Spice World in the #MeToo age
The Spice Girls girls' power can be especially resonant in 2018, as the world continues to adhere to the #MeToo movement. Spice Girls never cared about decoration in interviews and were open about sex. In addition, the largest single group "Wannabe" aroused a woman's friendship over romance and promoted women who supported women's feelings who found #MeToo in the age of renewed meaning.
Horner once said The Guardian that Spice World "is a community in which each of us shines individually, without causing any one of the others uncertainty. Let's free each other." Spice World is a film about the group since 1997 and Spiceworld is the name of the second album of the band in the same year, but, as Horner explained, he is also more likely to refer to a metaphysical place where women are truly free. As Vulture points out, "Land Spice World, who is a weak skipper who has appeared together, finds that the group has repeatedly tried to escape from men's plans, ranging from opportunistic to final evil. "Spice World, as described by its founders, is something that many people would still buy today.