Thursday , January 23 2020
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A million Samsung products are sold annually in the Czech Republic, says Tomas Balik, director of the Czech branch –


Tomas Balik became director of Samsung Electronics Czech and Slovak mobile division last December, when he replaced novel Sebec. He is responsible for product sales and sales in the division, which covers all mobile devices and services in the Czech Republic and Slovakia. He graduated from the Faculty of International Relations at the University of Economics in Prague.

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Tomas Balik, head of Mobile Division Samsung CZ & SC

He came to Samsung from Datart, so electronics of all kinds are definitely not foreign to him. In his opinion, what is the position of the Czech Samsung in Europe, what is flagship selling, or what future can it see in folding phones? And are Czech customers much more loyal to the brand or do they pay primarily for the purchase price? This, and much more, appeared in an interview with us at Samsung's headquarters in Prague, Prague.

TL; DR: what important Tomáš Balík said?

  • "Three million phones will be sold in the Czech Republic, of which one million will be sold to Samsung"
  • "We sell half of the Galaxy S10 models more than the" e-9 ", and we hit a wide range of customers, especially after last year's Galaxy S9, which didn't work as planned."
  • "I think Smart Hub could work in 2020 to connect all devices from different brands to home"
  • "The certainty of our phones is on a high level, but ordinary people don't care much about it, what I honestly don't understand"
  • "The Czech Republic has the largest share of online mobile sales in Europe right behind Slovakia"
  • "Good news, you can try the Galaxy M20 on Samsung Brandstores. At the same time, we agreed with, which is already selling them"
  • "The Galaxy A40, A50, A70, which we have said, is in the TOP10 market by recent figures"
  • "Save portfolio expanded and we have a lot of surprises ahead"
  • "I have three children and I see the biggest phones rotation in my children"
  • “Fold? I did it in my hand. Better be careful, if there are problems, we don't want to rush it ”
  • "Folding flies can happen, even if this doesn't happen. We've started again better."
  • "We think that the introduction of Fold into the Czech Republic is moving towards the turn of 2020"
  • We want to put the product at the price it should have and keep it. We want to add some added value instead of discounts. "
  • "In Czech Republic, we expect 5G in 2020, not earlier, and rather in the second half of the year"
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